Fishing Rod Database
PureLure · Series

Acute Violet

Regular-fast hard-bait lure rod in casting and spinning, jerkbaits and crankbaits on medium-weight hardware

The Acute Violet (marketed as ACUTEVIOLET) is PureLure's hard-bait-focused lure rod based on a regular-fast (RF) action intended for jerkbaits, crankbaits, and reaction presentations. The brand places it as a do-it-all lure rod, and YouTube reviews from European anglers confirm it handles pike, perch, bass, and similar species effectively on medium-weight hardware. The RF action is the series' defining trait, softer through the midsection than XF, which cushions treble hooks and loads more naturally for sustained retrieves.

Blanks are 36T (Toray) carbon fiber with a 45+90 degree cross-roll layup, a construction common to PureLure's higher-tier series. Guides are titanium-frame Torzite ring inserts, notably premium for the price point. Reel seat is carbon construction. The chameleon paint finish shifts color at different viewing angles, a cosmetic differentiator. The RF action is explicitly designed for long-cast hookset scenarios where a full XF tip would pull trebles on short-striking fish. Six models total: three casting (6'6" ML and M, 6'8" MH) and three spinning (6'8" L, 7'2" ML ×2 in different line/lure ranges).

The casting models form a tight power progression from finesse (ML) to heavy cranking (MH). Spinning models cover light through mid-power with two ML options at 7'2", one lighter (4–12 lb/1/8–5/8 oz) and one heavier (6–16 lb/3/32–5/8 oz), suggesting tuning differences in blank stiffness despite matching designation.

Series fingerprint
Power L–MH Action RF Length 6'6"–7'2" Lure 0.42oz–0.99oz Line 10lb–20lb

Shaded band: the spread of the lineup's 6 models, as percentile rank among same-type rods. Solid line = series median · dashed ring = catalog median.

Models
6 3 casting · 3 spinning
Length
6'6"–7'2" 1.98–2.18 m
Power
L–MH 4 classes
Action
RF
Line
3–20 lb
Lure
1/16–1 oz 2–28 g
List price
$64.08

Rods in this series

6 models
Save Model Length Power Price
AT-C662ML 6'6" ML Buy on AliExpress
AT-C662M 6'6" M Buy on AliExpress
AT-S682L 6'8" L Buy on AliExpress
AT-C682MH 6'8" MH Buy on AliExpress
AT-S672ML 7'2" ML Buy on AliExpress
AT-S722ML 7'2" ML Buy on AliExpress
Specs as PureLure lists them, last verified . Report a spec error
Lure weight across the lineup, on one scale 0 to 1 oz
AT-S682L AT-S722ML AT-C662ML AT-S672ML AT-C662M AT-C682MH

Model notes

2 of 6 models
AT-S682L Spinning · 6'8" · L · RF action

Lightest model in the series; L power spinning at 6'8" for light hard baits, small jerkbaits, suspending minnows, micro spoons. The RF action in L power provides good feel for subtle strikes on ultra-light presentations.

AT-C682MH Casting · 6'8" · MH · RF action

Heaviest casting model; 6'8" MH in RF action handles heavier crankbaits and lipless rattletraps up to 1 oz. The RF taper at MH power gives enough backbone for big-hook sets on larger predators while maintaining the cushioning action for treble-hook lures.

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