Brand profile

Ugly Stik

Est.
1976

Founded: 1976
HQ: Columbia, South Carolina, USA
Parent: Pure Fishing
Rods: 410
Web: uglystik.com

About Ugly Stik

Ugly Stik is a fishing rod brand introduced by Shakespeare in 1976 and now sold as part of Pure Fishing’s tackle portfolio. The brand is best known for spinning, casting, conventional, surf, catfish, inshore, ice, and youth rods and combos built around toughness and broad accessibility. Ugly Stik is not a boutique rod maker; it is a mass-market rod line with wide retail distribution and a long history as a first serious rod for many anglers.

The lineup focuses on durability, value, and simple model families rather than highly specialized premium blank design. Current rods and combos include freshwater and saltwater options across GX2, Carbon, Bigwater, Elite, Tiger, Catfish, Striper, and other species-specific families. Manufacturing details vary by product and generation, but the brand’s identity remains centered on fiberglass-and-graphite durability, the visible Clear Tip design, and rods that tolerate rough handling better than many lighter, more sensitive alternatives.

What Ugly Stik is known for

Ugly Stik is known for tough, affordable rods that can handle abuse, novice anglers, bank fishing, catfish, saltwater, travel, and general-purpose freshwater use. Anglers usually buy them for durability and value rather than maximum sensitivity or the lightest possible blank. GX2 is the core all-around series, Carbon is the lighter and more sensitive branch of the lineup, and Bigwater/Tiger-style rods cover heavier saltwater, catfish, and boat applications.

Headline Series

GX2

Core all-around Ugly Stik series covering affordable spinning, casting, youth, and combo options.

Carbon

Lighter graphite-focused series for anglers who want more sensitivity while staying within the Ugly Stik family.

Bigwater

Saltwater and heavy-duty series for surf, boat, pier, catfish, and larger fish applications.

All Series

Bigwater

Saltwater big-game and surf line based on the graphite-fiberglass Ugly Tech blank for durability

Model	Type	Length	Power	Action	Line	Lure	Price
1539199	Spinning	7'	M	—	10–17 lb	—	$84.95
1539200	Spinning	7'	M	—	10–17 lb	—	$79.95
1539201	Spinning	6'6"	M	—	10–20 lb	—	$84.95
1539202	Spinning	7'	M	—	10–20 lb	—	$79.95
1539203	Spinning	7'	M	—	12–25 lb	—	$84.95
1539204	Spinning	6'6"	M	—	15–30 lb	—	$84.95
1539205	Spinning	7'	M	—	15–30 lb	—	$79.95
1539206	Spinning	6'	MH	—	20–40 lb	—	$84.95
1539207	Spinning	7'	MH	—	20–40 lb	—	$84.95
1539208	Spinning	8'	MH	—	20–40 lb	—	$84.95
1539209	Spinning	6'6"	M	—	12–20 lb	—	$79.95
1539210	Spinning	7'	ML	—	12–20 lb	—	$84.95
1539211	Spinning	7'	ML	—	12–25 lb	—	$84.95
1539212	Spinning	6'	M	—	15–25 lb	—	$84.95
1539213	Spinning	5'6"	MH	—	15–30 lb	—	$84.95
1539214	Spinning	7'	M	—	15–30 lb	—	$79.95
1539215	Spinning	6'6"	M	—	20–40 lb	—	$89.95
1539216	Spinning	6'	MH	—	20–50 lb	—	$94.95
1539217	Spinning	6'6"	MH	—	30–50 lb	—	$89.95
1539218	Spinning	7'	MH	—	30–50 lb	—	$94.95
1539219	Spinning	6'6"	H	—	40–80 lb	—	$94.95
1539220	Spinning	7'	H	—	40–80 lb	—	$89.95
1539222	Spinning	6'	XH^I	—	30–50 lb	—	$229.95
1539223	Spinning	6'	XH^I	—	30–50 lb	—	$179.95
1539224	Spinning	6'	XXXH^I	—	50–80 lb	—	$229.95
1539225	Spinning	6'	XXXH^I	—	50–80 lb	—	$179.95
1539226	Spinning	5'6"	XXXH^I	—	80–130 lb	—	$229.95
1539227	Spinning	7'	ML	—	6–17 lb	—	$84.95
1539228	Spinning	8'3"	L	—	6–20 lb	—	$84.95
1539229	Spinning	9'	L	—	6–20 lb	—	$94.95
1539230	Spinning	7'	M	—	12–20 lb	—	$79.95
1539231	Spinning	9'	ML	—	15–30 lb	—	$89.95
1539232	Spinning	10'	M	—	12–30 lb	—	$94.95
1539233	Spinning	8'	M	—	12–20 lb	—	$79.95
1539234	Spinning	9'	MH	—	15–30 lb	—	$79.95
1539235	Spinning	10'	MH	—	15–30 lb	—	$89.95
1539236	Spinning	11'	H	—	20–40 lb	—	$94.95
1539237	Spinning	12'	H	—	20–40 lb	—	$89.95
1539238	Spinning	15'	H	—	30–50 lb	—	$99.95
1539239	Spinning	12'	H	—	20–40 lb	—	$89.95
1539240	Spinning	12'	XH	—	30–50 lb	—	$89.95
1539241	Spinning	10'	XH	—	40–80 lb	—	$89.95
1545913	Spinning	10'	H	—	20–40 lb	—	$89.95
1545914	Spinning	11'	H	—	20–40 lb	—	$94.95

Bigwater 2 Piece Spinning Rod

2-piece heavy spinning series spanning 6'6" surf to 11' dedicated surfcasting in three power tiers

Model	Type	Length	Power	Action	Line	Lure	Price
BW1020S662	Spinning	6'6"	M	—	10–20 lb	—	$84.95
BW2040S802	Spinning	8'	MH	—	20–40 lb	—	$84.95
BWSF2040S112	Spinning	11'	H	—	20–40 lb	—	$94.95

Bigwater Conventional Rod

Durable fiberglass-composite saltwater conventional rods for offshore, surf, and boat fishing

Model	Type	Length	Power	Action	Line	Lure	Price
BW1220C701	Casting	7'	ML	—	12–20 lb	—	$84.95
BW1225C701	Casting	7'	ML	—	12–25 lb	—	$84.95
BW1525C601	Casting	6'	M	—	15–25 lb	—	$84.95
BW1530C561	Casting	5'6"	MH	—	15–30 lb	—	$84.95
BW2050C601	Casting	6'	MH	—	20–50 lb	—	$94.95
BW3050C701	Casting	7'	MH	—	30–50 lb	—	$94.95
BW4080C661	Casting	6'6"	H	—	40–80 lb	—	$94.95
BWDD1230C102	Casting	10'	M	—	12–30 lb	—	$94.95
BWDR617C701	Casting	7'	ML	—	6–17 lb	—	$84.95
BWDR620C832	Casting	8'3"	L	—	6–20 lb	—	$84.95
BWDR620C902	Casting	9'	L	—	6–20 lb	—	$94.95
BWSF2040C112	Casting	11'	H	—	20–40 lb	—	$94.95

Bigwater Spinning Rod

Tough graphite/fiberglass spinning rods for heavy inshore, surf, and pier fishing

Model	Type	Length	Power	Action	Line	Lure	Price
BW1017S70	Spinning	7'	M	—	10–17 lb	—	$84.95
BW1225S701	Spinning	7'	M	—	12–25 lb	—	$84.95
BW1530S661	Spinning	6'6"	M	—	15–30 lb	—	$84.95
BW2040S601	Spinning	6'	MH	—	20–40 lb	—	$84.95
BW2040S701	Spinning	7'	MH	—	20–40 lb	—	$84.95

Bigwater Stand Up Conventional Rod

Offshore stand-up conventional, short, powerful blanks for fighting harness use

Model	Type	Length	Power	Action	Line	Lure	Price
BWSUAR3050C60	Casting	6'	H	—	30–50 lb	—	$229.95
BWSUAR5080C60	Casting	6'	H	—	50–80 lb	—	$229.95
BWSUAR80130C56	Casting	5'6"	XH	—	80–130 lb	—	$229.95
BWSURT3050C60	Casting	6'	H	—	30–50 lb	—	$179.95
BWSURT5080C60	Casting	6'	H	—	50–80 lb	—	$179.95

Carbon

Lightweight 100% graphite branch of the Ugly Stik family, spanning bass through inshore and surf

Model	Type	Length	Power	Action	Line	Lure	Price
1500266	Casting	6'6"	M	—	—	—	Buy on Amazon
1500268	Casting	6'6"	M	—	—	—	Buy on Amazon
1500279	Casting	7'	M	—	—	—	Buy on Amazon
1500280	Casting	7'	MH	—	—	—	Buy on Amazon
1500283	Spinning	5'6"	L	—	—	—	$99.95
1500284	Spinning	6'6"	M	—	—	—	Buy on Amazon
1500285	Spinning	6'8"	M	—	—	—	Buy on Amazon
1500286	Spinning	6'10"	ML	—	—	—	$99.95
1500287	Spinning	6'6"	M	—	—	—	Buy on Amazon
1500288	Spinning	7'	ML	—	—	—	$99.95
1500289	Spinning	7'	M	—	—	—	Buy on Amazon
1500290	Spinning	7'	MH	—	—	—	$99.95
1500292	Spinning	7'	M	—	—	—	$99.95
1500293	Spinning	7'3"	M	—	—	—	$99.95
1560476	Spinning	5'4"	UL	—	—	—	$79.95
1560477	Spinning	6'	UL	—	—	—	$79.95
1560478	Spinning	6'4"	L	—	—	—	$79.95
1560639	Spinning	6'9"	UL	—	—	—	$79.95
1560640	Spinning	6'9"	UL	—	—	—	$79.95
1560641	Spinning	7'	L	—	—	—	$79.95
1560642	Spinning	8'	L	—	—	—	$79.95
1560643	Spinning	9'	L	—	—	—	$79.95
1560644	Spinning	10'	L	—	—	—	$79.95
1560645	Spinning	11'	L	—	—	—	$79.95
1560646	Casting	7'6"	MH	—	—	—	$99.95
1560647	Casting	7'6"	MH	—	—	—	$99.95
1560648	Casting	7'6"	H	—	—	—	$99.95
1560649	Casting	9'6"	MH	—	—	—	$109.95
1560650	Casting	9'6"	H	—	—	—	$109.95
1560651	Spinning	7'6"	MH	—	—	—	$99.95
1560652	Spinning	7'6"	MH	—	—	—	$99.95
1560653	Spinning	9'6"	H	—	—	—	$109.95
1560654	Casting	9'	MH	—	—	—	$139.95
1560655	Casting	9'6"	M	—	—	—	$139.95
1560656	Casting	9'6"	H	—	—	—	$139.95
1560657	Casting	10'6"	H	—	—	—	$139.95
1560658	Spinning	7'6"	M	—	—	—	$139.95
1560659	Spinning	8'6"	MH	—	—	—	$139.95
1560660	Spinning	9'	M	—	—	—	$139.95
1560661	Spinning	9'6"	M	—	—	—	$139.95
1560662	Spinning	10'6"	ML	—	—	—	$139.95
1560663	Spinning	10'6"	M	—	—	—	$139.95
1613080	Casting	7'3"	MH	—	—	—	$99.95
1613081	Casting	7'6"	H	—	—	—	$99.95
1625007	Casting	7'	—	—	—	—	$99.95
1625008	Spinning	5'9"	MH	—	—	—	$99.95
1625090	Spinning	9'	—	—	—	—	$129.95
1625091	Spinning	10'	—	—	—	—	$129.95
1625092	Spinning	11'	—	—	—	—	$139.95
1625093	Spinning	12'	—	—	—	—	$149.95
1625094	Casting	10'	—	—	—	—	$129.95
1625095	Casting	12'	—	—	—	—	$149.95
1625096	Casting	5'8"	—	—	—	—	$129.95
1625097	Casting	6'2"	—	—	—	—	$129.95
1625098	Spinning	6'	—	—	—	—	$129.95
1625239	Spinning	6'3"	ML	—	—	—	$99.95
1625240	Spinning	6'6"	M	—	—	—	$99.95
1625241	Spinning	6'6"	M	—	—	—	$99.95
1625242	Spinning	6'9"	ML	—	—	—	$99.95
1625243	Spinning	6'9"	ML	—	—	—	$99.95
1625244	Spinning	7'	M	—	—	—	$99.95
1625245	Spinning	7'	M	—	—	—	$99.95
1625246	Spinning	7'2"	MH	—	—	—	$99.95
1625247	Spinning	7'2"	MH	—	—	—	$99.95
1625248	Casting	7'10"	—	—	—	—	$99.95
1625259	Spinning	6'4"	—	—	—	—	$129.95
1636760	Spinning	—	L	—	—	—	$59.95
1636761	Spinning	—	ML	—	—	—	$59.95
1636762	Spinning	—	ML	—	—	—	$59.95
1636763	Spinning	—	M	—	—	—	$59.95
1636764	Spinning	—	ML	—	—	—	$59.95
1636765	Spinning	—	M	—	—	—	$59.95
1636766	Spinning	—	MH	—	—	—	$59.95
1636767	Spinning	—	MH	—	—	—	$59.95

Carbon Casting Rod

All-graphite baitcasting rods with Ugly Stik durability for freshwater bass and general casting techniques

Model	Type	Length	Power	Action	Line	Lure	Price
USCBCA661M	Casting	6'6"	M	F	8–17 lb	—	$99.95
USCBCA662M	Casting	6'6"	M	F	8–17 lb	—	$99.95
USCBCA701M	Casting	7'	M	F	8–17 lb	—	$99.95
USCBCA701MH	Casting	7'	MH	F	12–20 lb	—	$99.95
USCBCA731MH	Casting	7'3"	MH	F	12–20 lb	—	$99.95
USCBCA761H	Casting	7'6"	H	F	14–30 lb	—	$99.95

Carbon Catfish Spinning Rod

Full-carbon catfish spinning rods, lighter and stronger than the standard Ugly Stik Catfish, with a 9'6" H option for big water

Model	Type	Length	Power	Action	Line	Lure	Price
USCBCATSP761MH	Spinning	7'6"	MH	M	15–30 lb	—	$99.95
USCBCATSP762MH	Spinning	7'6"	MH	M	15–30 lb	—	$99.95
USCBCATSP962H	Spinning	9'6"	H	M	20–50 lb	—	$109.95

Carbon Catfishing Casting Rod

Lightweight graphite catfishing casting rod for bank and boat, braid-ready guides

Model	Type	Length	Power	Action	Line	Lure	Price
USCBCATCA761H	Casting	7'6"	H	M	20–50 lb	—	$99.95
USCBCATCA761MH	Casting	7'6"	MH	M	15–30 lb	—	$99.95
USCBCATCA762MH	Casting	7'6"	MH	M	15–30 lb	—	$99.95
USCBCATCA962H	Casting	9'6"	H	M	20–50 lb	—	$109.95
USCBCATCA962MH	Casting	9'6"	MH	M	15–40 lb	—	$109.95

Carbon Crappie Spinning Rod

All-spinning crappie and panfish series, 5'4"–11" UL/L MF action, covering dock shooting to long-pole trolling.

Model	Type	Length	Power	Action	Line	Lure	Price
USCBCRSP102L	Spinning	10'	L	MF	4–10 lb	—	$79.95
USCBCRSP112L	Spinning	11'	L	MF	4–10 lb	—	$79.95
USCBCRSP541UL	Spinning	5'4"	UL	MF	2–6 lb	—	$79.95
USCBCRSP601UL	Spinning	6'	UL	MF	2–6 lb	—	$79.95
USCBCRSP641L	Spinning	6'4"	L	MF	4–8 lb	—	$79.95
USCBCRSP691UL	Spinning	6'9"	UL	MF	2–6 lb	—	$79.95
USCBCRSP692UL	Spinning	6'9"	UL	MF	2–6 lb	—	$79.95
USCBCRSP701L	Spinning	7'	L	MF	4–8 lb	—	$79.95
USCBCRSP802L	Spinning	8'	L	MF	4–8 lb	—	$79.95
USCBCRSP902L	Spinning	9'	L	MF	4–10 lb	—	$79.95

Carbon Inshore

100% graphite inshore saltwater series, 6'6"–7'6", for redfish, speckled trout, and inshore species with artificials.

Model	Type	Length	Power	Action	Line	Lure	Price
1560467	Spinning	6'6"	ML	—	8–15 lb	—	$109.95
1560468	Spinning	6'6"	M	—	10–17 lb	—	$109.95
1560469	Spinning	7'	ML	—	6–12 lb	—	$109.95
1560470	Spinning	7'	ML	—	8–15 lb	—	$109.95
1560471	Spinning	7'	M	—	10–17 lb	—	$109.95
1560472	Spinning	7'	MH	—	12–20 lb	—	$109.95
1560473	Casting	7'	ML	—	—	—	$109.95
1560474	Casting	7'	M	—	—	—	$109.95
1560475	Casting	7'	MH	—	—	—	$109.95
1614363	Spinning	7'6"	ML	—	8–15 lb	—	$109.95
1614364	Spinning	7'6"	M	—	10–17 lb	—	$109.95

Carbon Inshore Casting Rod

24-ton graphite inshore casting series in three powers for redfish, trout, and snook

Model	Type	Length	Power	Action	Line	Lure	Price
USCBIN1017C701M	Casting	7'	M	XF	10–17 lb	—	$109.95
USCBIN1220C701MH	Casting	7'	MH	F	12–20 lb	—	$109.95
USCBIN815C701ML	Casting	7'	ML	XF	8–15 lb	—	$109.95

Carbon Inshore Spinning Rod

Value-tier 24-ton graphite inshore spinning series with solid graphite tip for sensitivity

Model	Type	Length	Power	Action	Line	Lure	Price
USCBIN1017S661M	Spinning	6'6"	M	XF	10–17 lb	—	$109.95
USCBIN1017S701M	Spinning	7'	M	XF	10–17 lb	—	$109.95
USCBIN1017S761M	Spinning	7'6"	M	XF	10–17 lb	—	$109.95
USCBIN1220S701MH	Spinning	7'	MH	F	12–20 lb	—	$109.95
USCBIN612S701ML	Spinning	7'	ML	XF	6–12 lb	—	$109.95
USCBIN815S661ML	Spinning	6'6"	ML	XF	8–15 lb	—	$109.95
USCBIN815S701ML	Spinning	7'	ML	XF	8–15 lb	—	$109.95
USCBIN815S761ML	Spinning	7'6"	ML	XF	8–15 lb	—	$109.95

Carbon Salmon Steelhead Casting Rod

100% graphite 2-piece casting rod for float and drift fishing for salmon and steelhead

Model	Type	Length	Power	Action	Line	Lure	Price
USCBCASS1062H	Casting	10'6"	H	M	15–30 lb	—	$139.95
USCBCASS902MH	Casting	9'	MH	M	12–25 lb	—	$139.95
USCBCASS962H	Casting	9'6"	H	M	15–30 lb	—	$139.95
USCBCASS962M	Casting	9'6"	M	M	8–15 lb	—	$139.95

Carbon Salmon Steelhead Spinning Rod

Salmon and steelhead spinning, drift, float, and casting presentations across river and Great Lakes fisheries

Model	Type	Length	Power	Action	Line	Lure	Price
USCBSPSS1062M	Spinning	10'6"	M	MF	8–15 lb	—	$139.95
USCBSPSS1062ML	Spinning	10'6"	ML	M	4–10 lb	—	$139.95
USCBSPSS761M	Spinning	7'6"	M	F	8–15 lb	—	$139.95
USCBSPSS862MH	Spinning	8'6"	MH	F	12–25 lb	—	$139.95
USCBSPSS902M	Spinning	9'	M	M	8–15 lb	—	$139.95
USCBSPSS962M	Spinning	9'6"	M	MF	8–15 lb	—	$139.95

Carbon Spinning Rod

Affordable graphite freshwater spinning series offering Ugly Stik durability at reduced weight

Model	Type	Length	Power	Action	Line	Lure	Price
USCBSP562L	Spinning	5'6"	L	MF	4–8 lb	—	$99.95
USCBSP6101ML	Spinning	6'10"	ML	F	6–10 lb	—	$99.95
USCBSP661M	Spinning	6'6"	M	F	6–12 lb	—	$99.95
USCBSP662M	Spinning	6'6"	M	F	6–12 lb	—	$99.95
USCBSP681M	Spinning	6'8"	M	F	6–12 lb	—	$99.95
USCBSP701M	Spinning	7'	M	F	6–12 lb	—	$99.95
USCBSP701MH	Spinning	7'	MH	F	8–14 lb	—	$99.95
USCBSP701ML	Spinning	7'	ML	F	6–10 lb	—	$99.95
USCBSP702M	Spinning	7'	M	F	6–12 lb	—	$99.95
USCBSP731M	Spinning	7'3"	M	F	8–14 lb	—	$99.95

Catfish

Durable graphite-fiberglass catfish rods for bank and shore anglers, 7' to 10'

Model	Type	Length	Power	Action	Line	Lure	Price
1366949	Casting	7'	—	—	—	—	$64.95
1366950	Casting	8'	—	—	—	—	$64.95
1366951	Spinning	7'	—	—	—	—	$64.95
1366952	Spinning	7'	—	—	—	—	$64.95
1366953	Spinning	8'	—	—	—	—	$64.95
1521518	Casting	7'	—	—	—	—	$74.95
1521520	Casting	9'	—	—	—	—	$84.95
1521521	Casting	10'	—	—	—	—	$84.95
1521523	Spinning	7'	—	—	—	—	$74.95
1521524	Spinning	8'	—	—	—	—	$74.95
1521525	Spinning	9'	—	—	—	—	$84.95
1521526	Spinning	10'	—	—	—	—	$84.95

Catfish Casting Rod

Medium-heavy baitcasting catfish rods in 7' and 8' for bank, boat, and pier applications

Model	Type	Length	Power	Action	Line	Lure	Price
USCACAT701MH	Casting	7'	MH	MF	15–30 lb	—	$64.95
USCACAT802MH	Casting	8'	MH	MF	15–30 lb	—	$64.95

Catfish Special Casting Rod

All-length MH/M composite catfish casting rod for bait soaking from bank, boat, or dam

Model	Type	Length	Power	Action	Line	Lure	Price
USCACATSPEC102MH	Casting	10'	MH	M	15–40 lb	—	$84.95
USCACATSPEC122MH	Casting	12'	MH	M	15–40 lb	—	$79.95
USCACATSPEC701MH	Casting	7'	MH	M	10–30 lb	—	$74.95
USCACATSPEC902MH	Casting	9'	MH	M	15–40 lb	—	$84.95

Catfish Special Spinning Rod

Durable composite spinning rod for bank catfishing, 7'–12", MH power, 10–40 lb line

Model	Type	Length	Power	Action	Line	Lure	Price
USSPCATSPEC102MH	Spinning	10'	MH	M	15–40 lb	—	$84.95
USSPCATSPEC122MH	Spinning	12'	MH	M	15–40 lb	—	$79.95
USSPCATSPEC701MH	Spinning	7'	MH	M	10–30 lb	—	$74.95
USSPCATSPEC802MH	Spinning	8'	MH	M	10–30 lb	—	$74.95
USSPCATSPEC902MH	Spinning	9'	MH	M	15–40 lb	—	$84.95

Catfish Spinning Rod

Value-tier catfish spinning rods, MH/MF, 15–30 lb, in 7' and 8' configurations

Model	Type	Length	Power	Action	Line	Lure	Price
USSPCAT701MH	Spinning	7'	MH	MF	15–30 lb	—	$64.95
USSPCAT702MH	Spinning	7'	MH	MF	15–30 lb	—	$64.95
USSPCAT802MH	Spinning	8'	MH	MF	15–30 lb	—	$64.95

Elite

Tough graphite-fiberglass composite umbrella line for freshwater and light inshore use.

Model	Type	Length	Power	Action	Line	Lure	Price
1324358	Spinning	8'6"	MH	—	—	—	$65.99
1324359	Spinning	8'6"	H	—	—	—	$65.99
1324361	Spinning	9'	XH	—	—	—	$65.99
1397912	Spinning	6'6"	—	—	—	—	$94.95
1397913	Spinning	6'9"	—	—	—	—	$94.95
1397914	Spinning	7'	—	—	—	—	$94.95
1397915	Casting	6'6"	—	—	—	—	$94.95
1397916	Casting	7'	—	—	—	—	$94.95
1397918	Casting	6'3"	—	—	—	—	$94.95
1397919	Spinning	6'	—	—	—	—	$94.95
1397920	Spinning	6'6"	—	—	—	—	$94.95
1397921	Casting	5'8"	—	—	—	—	$94.95
1581916	Casting	6'6"	M	—	—	—	$84.95
1581917	Casting	6'6"	MH	—	—	—	$84.95
1581918	Casting	7'	M	—	—	—	$84.95
1581949	Casting	7'	MH	—	—	—	$84.95
1581950	Casting	7'	UL	—	—	—	$84.95
1581951	Spinning	5'	UL	—	—	—	$84.95
1581952	Spinning	5'6"	L	—	—	—	$84.95
1581953	Spinning	6'	M	—	—	—	$84.95
1581954	Spinning	6'	MH	—	—	—	$84.95
1581955	Spinning	6'6"	UL	—	—	—	$84.95
1581956	Spinning	6'6"	M	—	—	—	$84.95
1581957	Spinning	6'6"	M	—	—	—	$84.95
1581958	Spinning	6'6"	MH	—	—	—	$84.95
1581959	Spinning	7'	UL	—	—	—	$84.95
1581960	Spinning	7'	ML	—	—	—	$84.95
1581961	Spinning	7'	M	—	—	—	$84.95
1581962	Spinning	7'	M	—	—	—	$84.95
1581963	Spinning	7'	MH	—	—	—	$84.95
1581964	Spinning	7'6"	ML	—	—	—	$84.95
1581965	Casting	8'6"	M	—	—	—	$109.95
1581966	Casting	8'6"	MH	—	—	—	$109.95
1581967	Casting	8'6"	H	—	—	—	$109.95
1581968	Casting	9'	MH	—	—	—	$109.95
1581969	Casting	9'	XH	—	—	—	$109.95
1581970	Spinning	8'6"	M	—	—	—	$109.95
1581971	Spinning	8'6"	MH	—	—	—	$109.95
1581972	Spinning	8'6"	H	—	—	—	$109.95
1581973	Spinning	9'	ML	—	—	—	$109.95
1581974	Spinning	9'	M	—	—	—	$109.95
1581975	Spinning	9'	MH	—	—	—	$109.95
1581976	Spinning	9'	XH	—	—	—	$109.95

Elite Casting Rod

Durable composite baitcasting series for freshwater bass, forgiving tip, corrosion-resistant guides

Model	Type	Length	Power	Action	Line	Lure	Price
USECA661M	Casting	6'6"	M	XF	8–17 lb	—	$84.95
USECA661MH	Casting	6'6"	MH	F	10–20 lb	—	$84.95
USECA701M	Casting	7'	M	XF	8–17 lb	—	$84.95
USECA701MH	Casting	7'	MH	F	10–20 lb	—	$84.95
USECA702UL	Casting	7'	UL	MF	2–6 lb	—	$84.95

Elite Salmon Steelhead Casting Rod

9-foot 2-piece salmon/steelhead casting rods for drift fishing, M to MH power

Model	Type	Length	Power	Action	Line	Lure	Price
ELSS90M-MC-2	Casting	9'	M	M	8–15 lb	—	$329.95
ELSS90MH-MC-2	Casting	9'	MH	M	10–30 lb	—	$329.95

Elite Salmon Steelhead Spinning Rod

River salmon and steelhead spinning, float, drift, and light cast presentations

Model	Type	Length	Power	Action	Line	Lure	Price
ELSS100M-MFS-2	Spinning	10'	M	MF	8–15 lb	—	$349.95
ELSS76M-XFS	Spinning	7'6"	M	XF	8–15 lb	—	$299.95
ELSS86MH-FS-2	Spinning	8'6"	MH	F	12–25 lb	—	$329.95
ELSS90M-MS-2	Spinning	9'	M	M	8–15 lb	—	$329.95
ELSS96M-MFS-2	Spinning	9'6"	M	MF	8–15 lb	—	$329.95

Elite Spinning Rod

Durable composite spinning series for freshwater multi-species from panfish to bass

Model	Type	Length	Power	Action	Line	Lure	Price
USESP501UL	Spinning	5'	UL	MF	2–6 lb	—	$84.95
USESP562L	Spinning	5'6"	L	F	4–8 lb	—	$84.95
USESP601MH	Spinning	6'	MH	F	8–17 lb	—	$84.95
USESP602M	Spinning	6'	M	F	6–14 lb	—	$84.95
USESP661M	Spinning	6'6"	M	F	6–14 lb	—	$84.95
USESP661MH	Spinning	6'6"	MH	F	8–17 lb	—	$84.95
USESP662M	Spinning	6'6"	M	XF	6–14 lb	—	$84.95
USESP662UL	Spinning	6'6"	UL	MF	2–6 lb	—	$84.95
USESP701M	Spinning	7'	M	F	6–14 lb	—	$84.95
USESP701MH	Spinning	7'	MH	XF	8–17 lb	—	$84.95
USESP701ML	Spinning	7'	ML	MF	4–10 lb	—	$84.95
USESP702M	Spinning	7'	M	F	6–14 lb	—	$84.95
USESP702UL	Spinning	7'	UL	MF	2–6 lb	—	$84.95
USESP761ML	Spinning	7'6"	ML	MF	6–12 lb	—	$84.95

GX2

All-around value rod with composite blank and Clear Tip for general freshwater use

Model	Type	Length	Power	Action	Line	Lure	Price
1611332	Casting	5'6"	M	—	—	—	$59.95
1611333	Casting	5'6"	M	—	—	—	$59.95
1611334	Casting	6'	M	—	—	—	$59.95
1611335	Casting	6'	MH	—	—	—	$59.95
1611336	Casting	6'	M	—	—	—	$59.95
1611337	Casting	6'6"	M	—	—	—	$59.95
1611338	Casting	6'6"	MH	—	—	—	$59.95
1611359	Casting	6'6"	MH	—	—	—	$59.95
1611360	Casting	6'6"	H	—	—	—	$59.95
1611361	Casting	7'	M	—	—	—	$59.95
1611362	Casting	7'	MH	—	—	—	$59.95
1611363	Casting	7'	ML	—	—	—	$59.95
1611364	Casting	7'	M	—	—	—	$59.95
1611365	Casting	7'6"	ML	—	—	—	$59.95
1611366	Spinning	4'6"	UL	—	—	—	$59.95
1611367	Spinning	4'8"	UL	—	—	—	$59.95
1611368	Spinning	4'9"	H	—	—	—	$59.95
1611369	Spinning	5'	UL	—	—	—	$59.95
1611370	Spinning	5'	UL	—	—	—	$59.95
1611371	Spinning	5'6"	L	—	—	—	$59.95
1611372	Spinning	5'10"	M	—	—	—	$59.95
1611373	Spinning	5'10"	M	—	—	—	$59.95
1611374	Spinning	6'	L	—	—	—	$59.95
1611375	Spinning	6'	MH	—	—	—	$59.95
1611376	Spinning	6'	H	—	—	—	$59.95
1611377	Spinning	6'	M	—	—	—	$59.95
1611378	Spinning	6'6"	MH	—	—	—	$59.95
1611379	Spinning	6'6"	L	—	—	—	$59.95
1611380	Spinning	6'6"	M	—	—	—	$59.95
1611381	Spinning	7'	M	—	—	—	$59.95
1611382	Spinning	7'	MH	—	—	—	$59.95
1611383	Spinning	7'	UL	—	—	—	$59.95
1611384	Spinning	7'	M	—	—	—	$59.95
1611385	Spinning	9'	M	—	—	—	$59.95
1611386	Spinning	5'	—	—	—	—	$59.95
1611387	Spinning	6'	—	—	—	—	$59.95
1611388	Spinning	6'6"	—	—	—	—	$59.95
1622427	Spinning	7'	—	—	—	—	$59.95

Gx2 Casting Rod

Entry-level composite casting rod series for general freshwater bass and multi-species use

Model	Type	Length	Power	Action	Line	Lure	Price
USGXCA562M	Casting	5'6"	M	—	6–12 lb	—	$64.95
USGXCA601M	Casting	6'	M	—	8–20 lb	—	$64.95
USGXCA601MH	Casting	6'	MH	—	10–25 lb	—	$64.95
USGXCA602M	Casting	6'	M	—	6–12 lb	—	$64.95
USGXCA661H	Casting	6'6"	H	—	20–50 lb	—	$64.95
USGXCA661M	Casting	6'6"	M	—	8–20 lb	—	$64.95
USGXCA661MH	Casting	6'6"	MH	—	10–25 lb	—	$64.95
USGXCA662MH	Casting	6'6"	MH	—	10–25 lb	—	$64.95
USGXCA701M	Casting	7'	M	—	8–20 lb	—	$64.95
USGXCA701MH	Casting	7'	MH	—	10–25 lb	—	$64.95
USGXCA702M	Casting	7'	M	—	8–20 lb	—	$64.95
USGXCA702ML	Casting	7'	ML	—	8–20 lb	—	$64.95
USGXCA761ML	Casting	7'6"	ML	—	6–17 lb	—	$64.95
USGXCAP561M	Casting	5'6"	M	—	8–20 lb	—	$64.95

Gx2 Ice Spinning Rod

Durable composite ice spinning rods spanning panfish finesse to light predator power

Model	Type	Length	Power	Action	Line	Lure	Price
USGXICE26L	Spinning	26"	L	—	2–6 lb	—	$34.99
USGXICE30MH	Spinning	30"	MH	—	6–10 lb	—	$34.99

Gx2 Spinning Rod

Spinning subset of the GX2 line for freshwater and light saltwater across ultralight to heavy.

Model	Type	Length	Power	Action	Line	Lure	Price
USGXSP461UL	Spinning	4'6"	UL	—	2–6 lb	—	$64.95
USGXSP481UL	Spinning	4'8"	UL	—	2–6 lb	—	$64.95
USGXSP491H	Spinning	4'9"	H	—	8–20 lb	—	$64.95
USGXSP501UL	Spinning	5'	UL	—	2–6 lb	—	$64.95
USGXSP502UL	Spinning	5'	UL	—	2–6 lb	—	$64.95
USGXSP5101M	Spinning	5'10"	M	—	6–15 lb	—	$64.95
USGXSP5102M	Spinning	5'10"	M	—	6–15 lb	—	$64.95
USGXSP562L	Spinning	5'6"	L	—	4–10 lb	—	$64.95
USGXSP601H	Spinning	6'	H	—	8–20 lb	—	$64.95
USGXSP601MH	Spinning	6'	MH	—	8–20 lb	—	$64.95
USGXSP602L	Spinning	6'	L	—	4–10 lb	—	$64.95
USGXSP602M	Spinning	6'	M	—	6–15 lb	—	$64.95
USGXSP661MH	Spinning	6'6"	MH	—	8–20 lb	—	$64.95
USGXSP662L	Spinning	6'6"	L	—	4–10 lb	—	$64.95
USGXSP662M	Spinning	6'6"	M	—	6–15 lb	—	$64.95
USGXSP701M	Spinning	7'	M	—	6–15 lb	—	$64.95
USGXSP701MH	Spinning	7'	MH	—	8–20 lb	—	$64.95
USGXSP702M	Spinning	7'	M	—	6–15 lb	—	$64.95
USGXSP702UL	Spinning	7'	UL	—	2–6 lb	—	$64.95
USGXSP902M	Spinning	9'	M	—	4–20 lb	—	$64.95

Gx2 Travel Spinning Rod

4-piece packable travel spinning rod for freshwater general use; toughness over sensitivity

Model	Type	Length	Power	Action	Line	Lure	Price
USGXSP503L	Spinning	5'	L	—	4–10 lb	—	$64.95
USGXSP604M	Spinning	6'	M	—	6–15 lb	—	$64.95
USGXSP664M	Spinning	6'6"	M	—	6–15 lb	—	$64.95
USGXSP704M	Spinning	7'	M	—	6–15 lb	—	$64.95

Inshore

Value-tier inshore spinning rods for redfish, trout, and snook on coastal flats

Model	Type	Length	Power	Action	Line	Lure	Price
1397925	Spinning	7'	M	—	—	—	$84.95
1397926	Spinning	7'	MH	—	—	—	$84.95
1397927	Spinning	7'6"	M	—	—	—	$84.95
1397928	Spinning	7'6"	MH	—	—	—	$84.95

Inshore Select Spinning Rod

Mid-tier inshore spinning rods for redfish, trout, and striper applications

Model	Type	Length	Power	Action	Line	Lure	Price
USISSP701M	Spinning	7'	M	—	8–20 lb	—	$84.95
USISSP701MH	Spinning	7'	MH	—	10–25 lb	—	$84.95
USISSP761M	Spinning	7'6"	M	—	8–20 lb	—	$84.95
USISSP761MH	Spinning	7'6"	MH	—	10–25 lb	—	$84.95

Striper

Budget composite casting rods for stripers, bluefish, pike, and large inshore or freshwater species

Model	Type	Length	Power	Action	Line	Lure	Price
1366958	Casting	7'	MH	—	—	—	$64.95
1366960	Casting	7'6"	ML	—	—	—	$64.95

Striper Casting Rod

Composite casting rods for striped bass, bluefish, and large inshore or freshwater gamefish

Model	Type	Length	Power	Action	Line	Lure	Price
USCASTP701MH	Casting	7'	MH	MF	12–25 lb	—	$64.95
USCASTP761ML	Casting	7'6"	ML	MF	6–20 lb	—	$64.95

Tiger

Heavy-duty casting and spinning rods for large freshwater and inshore/offshore saltwater species, Ugly Tech construction

Model	Type	Length	Power	Action	Line	Lure	Price
1397904	Spinning	7'	—	—	—	—	$84.95
1397905	Spinning	7'	—	—	—	—	$84.95
1397908	Casting	7'	M	—	—	—	$84.95
1397910	Casting	7'	MH	—	—	—	$84.95
1397911	Casting	8'	ML	—	—	—	$84.95

Tiger Elite Casting Rod

Heavy-duty freshwater and inshore casting rods built for durability over sensitivity

Model	Type	Length	Power	Action	Line	Lure	Price
USTE1230C661	Casting	6'6"	MH	—	12–30 lb	—	$94.95
USTE1440C701	Casting	7'	H	—	14–40 lb	—	$94.95

Tiger Elite Jig Casting Rod

Deep-water boat jigging rod for large saltwater species, H to XH power

Model	Type	Length	Power	Action	Line	Lure	Price
USTEJG100200C581	Casting	5'8"	XH	—	100–200 lb	—	$94.95
USTEJG50100C631	Casting	6'3"	H	—	50–100 lb	—	$94.95

Tiger Elite Jig Spinning Rod

Heavy boat-jigging spinning rods for offshore and nearshore large species

Model	Type	Length	Power	Action	Line	Lure	Price
USTEJG50100S661	Spinning	6'6"	H	—	50–100 lb	—	$94.95
USTEJG80130S601	Spinning	6'	XH	—	80–130 lb	—	$94.95

Tiger Elite Spinning Rod

Heavy-line Ugly Tech spinning rods for catfish, large bass, and nearshore saltwater

Model	Type	Length	Power	Action	Line	Lure	Price
USTE1025S691	Spinning	6'9"	M	—	10–25 lb	—	$94.95
USTE1230S661	Spinning	6'6"	MH	—	12–30 lb	—	$94.95
USTE1440S701	Spinning	7'	H	—	14–40 lb	—	$94.95

Tiger Spinning Rod

Durable hybrid graphite-glass spinning rod for large freshwater and inshore saltwater species

Model	Type	Length	Power	Action	Line	Lure	Price
TIGRSP702M	Spinning	7'	M	—	8–15 lb	—	$20.99
TIGRSP902MH	Spinning	9'	MH	—	10–20 lb	—	$25.99

^I Power rating inferred from the lure / line-weight recommendation — not specified by the manufacturer.

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