IMX Pro Crankbait

The IMX-Pro Crankbait is G. Loomis's dedicated casting rod series for running crankbaits, and it is one of the more focused single-technique lineups in the US freshwater market. Target angler: bass fishers who understand that diving crankbaits, squarebills, shallow runners, and deep divers each demand distinct rod actions to maximize distance, strike-to-hookset conversion, and lure depth. The "fishbone" in crankbait fishing is over-powering the rod on the hookset, this series is calibrated to prevent it. IMX-Pro blanks reduce weight versus comparable E6X models by up to 18% using high-modulus graphite with less material mass.

The crankbait-specific design emphasizes moderate-fast actions throughout, a deliberate choice to load the blank during long casts and to absorb shock when fish hit moving hardware at distance, reducing treble hook pullouts. Fuji K-Frame tangle-free guides, subtly tapered rear grip giving split-grip feel with full-grip comfort. No spinning models; all casting. Pricing ~$350-400, positioning this above commodity crankbait sticks. Ten models all cast, ranging 6'6" to 8'0" in ML through XH power and MF to F action. The 6'6" and 7'0" models (783C, 841C, 843C, 845C, 847C) cover standard crankbait distances and lure sizes from 1/4oz to 1-3/8oz.

A 7'1" 855C CBR with fast (not MF) action is an outlier, positioned for harder hooksets on aggressive reaction strikes. The 7'6" models (903C, 906C) extend casting range for open-water fish. The 8'0" 968C and 969C (H and XH) are offshore-style deep-crankbait rods for large lipped divers, deep-diving plugs up to 3.5oz, a different application from the core bass crankbait models.